The maturity issue related to social business is important for companies. Really understand that there is different levels of development on the social business is not always easy. Especially to understand that climbing a maturity curve may take time by doing it step by step.
But there is also a way of understanding the social business that is important in this process, based on the sharing of your vision. This second approach largely determines the first.
In fact to summarize, there is a double maturity analysis. The first is more descriptive, how mature is the company and a second covering the way to deploy it and its impact on the transformation of the organization.
See on poncier.org