Maximize your Communities/Spaces
One of the ways in which enterprise social network software organizes vast amounts of information is by segmenting users into communities, or what we call “spaces” at blueKiwi. An organization can designate a corporate-wide space, a regional team space, a departmental space, a project-specific space, a special interest group space, or another type. While each space can help you achieve similar goals, some are better suited for specific business objectives. Let’s take a closer look.
Corporate-wide spaces are adept at increasing collaboration among company employees and decreasing operational costs. Here at blueKiwi, we recently helped a health education and promotion skill center realize great savings when they streamlined communications among their 15 sites. They increased productivity and reduced lost time by building collaboration; easily sharing files, information, and member profiles; and building an accessible archive for reference documents.
Spaces that bridge geographies can also create efficiencies by helping significantly reduce travel costs, increase collaboration, and eliminate email. blueKiwi was enlisted by a leading multinational energy company with 96,000+ employees in 130+ countries to launch geographic communities for an HR convention. With over 3,000 contributions and 18,000 pages viewed, the spaces raised the program’s visibility, established policies, created an active, collaborative culture, cut travel costs, and captured helpful feedback – all in a short time period.
Departments can also benefit from their own spaces, which help foster greater innovation, identify experts, and create repositories for valuable information. One of our customers is a legendary luxury goods provider with 9,600+ employees in 44 countries. With blueKiwi’s help, they connected their Client Development Team through a “Salon” that increased collaboration, generated new ideas and stronger relationships, helped recognize various experts, and boosted productivity – all great department-building processes.
Companies often deploy project-based spaces for finite periods to build close collaboration, store project-related information and documents, and keep everyone up-to-speed on the project’s status. A multinational financial services company with 12,000+ employees in about 70 countries asked blueKiwi to do just that. We helped connect 250+ brand ambassadors for a rebranding effort by creating a space that simplified the process of collecting and integrating information, gleaned new product feedback through easy-to-use surveys, and eliminated redundant work through file sharing, best practices, and ideas. Imagine the sheer logistics of connecting such a group. Yet it was smooth sailing with a space set up just for that purpose.
Special Interest Group-Based Spaces
Similarly, spaces dedicated to special interest groups help consolidate expertise, decrease travel costs, and locate experts. A world leader in automotive logistics employs 9,400 people across 150 countries. They implemented blueKiwi’s software to create a railway expertise space that helped them innovate processes, save labor costs, and identify various experts.
The Bottom Line? You can’t go wrong by harnessing a community to manage collaboration and innovation. But you can make these spaces more efficient. As you implement your enterprise social network strategy, keep these examples in mind and focus carefully on your business goals to determine which communities will help you best achieve them. Your people are powerful – and when you link them through online spaces, you can start to realize their full potential.